“Myra led a transformative collaborative effort to define impact and align our strategy to achieve it – work that’s now deeply embedded across the organization. Her clear vision and strategic nature were invaluable during a time of organizational change. The result: sharper focus and greater impact.”

Sarah Rosen Wartell — President, Urban Institute

Amplify Your Impact.

Research institutions and rigorous public policy analysis have helped make our lives better—from dramatically reducing lead exposure and teen pregnancy to expanding access to quality early care and education. At their best, researchers find ways to turn knowledge into action so people can be better off than before.

Today, that public value is under growing pressure. Trust in data and evidence is eroding. Rising higher education costs and declining access have fueled questions about whether universities remain a public good. And philanthropy is placing less emphasis on building evidence and data, particularly at non-academic research institutions.

Now, more than ever, research institutions must demonstrate their value and deepen their impact.

At Jones-Taylor Strategies, we help researchers, research teams, and research centers do just that. We help translate rigorous research into knowledge that policymakers, practitioners, advocates, and the public can use—getting your work into the hands of the people who can do the most with it.

We also understand the pressures researchers face. Austerity in higher education, competition for philanthropic funding, and growing demands to demonstrate impact can leave researchers overwhelmed and discouraged. And the perceived tension between rigor and impact can make the path forward feel unclear.

We help researchers navigate that tension, because rigor and impact aren't competing priorities. They can—and should—reinforce one another.

Let’s work together to strengthen the connection between research, action, and public value—and rebuild confidence that research still matters.

Impact Development | Our Approach

  • Assess.

    First, we learn about you, how you currently think about impact, and the successes and challenges your research has had in having impact. We do this to get a better sense of your readiness to center impact in your work.

  • Define.

    What does impact mean to you and your colleagues? We help you define what impact means in your context so you know how to achieve it.

  • Plan.

    We recognize that researchers never start with an answer in mind, but rather a well considered question. We work with you to incorporate impact into how you develop your questions. And we help you identify key indicators and intermediate outcomes so you can gauge your progress toward impact. We do this without compromising the rigor of your research all while increasing the likelihood that it will reach and inform the people who can do the most with it.

  • Engage.

    Researchers play a critical role in having social impact, but you are not the only players. We help you understand the unique role you play in your impact ecosystem. Then we support you to identify those other parts of the ecosystem that will be most effective in working toward improving people’s lives. And most important, we equip you with skills and tools to engage meaningfully with them over time.

Our Services

  1. Schedule a call,

  2. Identify your goals,

  3. Amplify your impact.

About Myra | Impact

After receiving a Ph.D. from Yale University, Myra Jones-Taylor opted for a career in public policy. While she has not devoted her career to research, she has always relied on evidence to inform her work.

Jones-Taylor Strategies’ approach is informed by Myra’s years of experience as a qualitative researcher, policy maker, and senior non-profit leader at both a national policy and advocacy organization, Zero to Three, and a national research institute, Urban Institute. She brings two decades of experience educating legislative and executive branches at all levels of government throughout the country; shaping the media’s understanding of public policy with on- and off-the-record interviews with major print publications, and live on-air radio, local television, and major cable news interviews; and building coalitions among community stakeholders and advocates.

Most recently, as SVP of policy impact and external affairs, Myra led Urban Institute’s successful effort to shift its 300+ researchers to center impact in their work, all while retaining the highest standards of research. And now, we bring her passion for this work to research institutions across the country.